3 Keys - Why You Need a Telecom Professional's Analysis to Maximize Your Business's Telecom Savings

Difficult times dictate radical changes in the way we typically choose to do business. Often corporate policy is to stretch their own resources to audit their telecom services. In house in-sourcing of such projects often makes sense on the surface. However, with additional thought there are several drawbacks that you need to consider. Once considered, you will likely conclude out-sourcing to a telecom professional is key. Let's discuss 3 reasons why.

1. Rethink Internal Insourcing; Optimal Savings Vs Minimal Savings/Outsourcing is KEY.

In house expertise is often not as motivated to achieve optimal results. This is an unfortunate condition that often afflicts even the best organizations. In defense of your telecom team, they are extremely busy trying to keep your critical telecom services operational. Most often they are overwhelmed and undermanned. This will often produce an attitude of "if it's not broke, don't fix it" which develops a negative inertia that internally is hard to overcome.

If the incumbent carriers discounted services, all will be satisfied. Right? Wrong! Our analysts often report, when commissioned by the client to seek solution alternatives and competitive offers from various carriers, the incumbent carrier reps quickly go around our analysts with an offer designed to lock our client's in to new terms with marginally better rates. Unfortunately, this often occurs before the client has been presented with competitive offers and negotiations have truly even begun.

Minimal savings are accomplished. However, at what cost? The cost is often:

unnecessary or excessive set up/incidental charges
unreasonably higher monthly recurring charges yet to be sifted through the competitive analysis and tested processes utilized by your telecom professional
terms less favorable than otherwise available

For these reasons outsourcing is key to Optimal Savings Vs Minimal Savings.

2. Professional assistance is KEY to providing all the alternative solutions for the highest level of optimization success, staying competitive.

Do you have the in-house expertise available to consider all the angles? Unfortunately, your telecom team works long and hard to get you their best results. Those results may not take into account new technologies representing alternative solutions which would take your optimization of services to the highest level of success. Providing savings is welcome, but stopping short of an optimal savings recommendation is short-sighted and may put your company at a competitive disadvantage.

Recently we found a client's major competitor taking advantage of a cutting edge technology which supplied them with significant cost savings. While our client had negotiated aggressive pricing with their current carriers, providing marginal savings over last year's budget, this effort had the unfortunate effect of locking in a 36 month disadvantage against a key competitor. Had the client utilized a similar alternate solution, the savings would have been far greater. They are now at a competitive disadvantage which could be quantified in excess of $1,000,000 corporate wide. In this economy, conceding such ground is more difficult than ever to make up. With the help of a professional telecom consultant/auditor this disadvantage could have been completely avoided.

Outsourcing to a Telecom Professional is key to providing the highest level of optimization while preventing a competitive disadvantage.

3. Don't Get Greedy; Calmly Stay Focused On Fully Utilizing Your Telecom Professional's Expertise.

Once your enterprise has a qualified consultant/auditor working in your behalf, you need to let them utilize their tried and true processes to achieve your very best results. Often, your consultant is working on a contingency or "performance" basis. They are highly motivated to achieve for your enterprise the optimal outcome.

Let's be honest, there is the temptation to bypass your consultant when the carrier reps come directly to you with their offer (and they will come to you with offers as soon as they realize you have hired a consultant). Your telecom team may surmise, if I get the savings direct from the carrier, I will not need to compensate the consultant for his work. Big mistake, don't get greedy. Stay the course. Your contract likely covers this possibility and you shoot yourself in the foot, by settling for savings yet not achieving the optimal savings available. You also lose the time/labor efficiencies that occur when your consultant is implementing, supervising, and validating the maximum savings opportunities, freeing your telecom team to focus on their core responsibilities. Just as the Good Book teaches, Greed is not good.

We recommend you act on these 3 Keys as to Why You Need a Telecom Professional's Analysis to Maximize Your Business' Telecom Savings Potential. Contact me to see how we can help maximize your company's telecom savings.

Gary is the Business Development Manager for Integrity Communications. With a wealth of telecom marketing experience, Gary provides useful insights for those seeking help with various telecom cost reduction strategies as they work to improve their telecom teams efficiencies concerning their business' telecom environment.



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